Privacy Policy Last updated: August 27, 2004 Your Privacy Goingtomall.com believes that trust is an important component of the service we provide to our customers. To ensure that we earn and keep that trust, Goingtomall.com makes every effort to protect your privacy and the confidentiality of your personal information. Security We keep a tight watch on the information you give to Goingtomall.com to protect against the loss, misuse and alteration of the data under our control. IP Address Logging Your access provider assigns an IP address to your computer when you use the Internet. We log each IP address that accesses the site, along with referring/destination URLs. We use this data, as well as other data in our databases, to analyze site and user behavior, troubleshoot technical problems, resolve disputes, address complaints and prepare aggregated reports that we share with others. Cookies Goingtomall.com uses "cookies" to automatically recognize returning users. A cookie is a small file on your hard drive that allows us to display your previously defined search criteria and notification preferences whenever you visit our site. You can block cookies by changing the settings on your browser (contact your ISP for help), but doing so may prevent us from delivering certain services to you (e.g., saved searches). User Information The use of certain Goingtomall.com features and services requires that you supply personal information that may include but is not limited to your name and e-mail address. At your direction, we may use this information to send you our e-mail newsletter. When you register for unique services on our site, we collect additional information from you in order to provide you with those specific services and to personalize your experience on the site. This information may also be used to contact you when necessary. You may always choose not to provide us with this information; however, this may limit our ability to provide you with a specific service. You may opt-out of receiving future mailings at any time (see the "Choice/Opt-Out" section below). Collecting and Sharing Information usually collects Goingtomall.com any requested information. However, has chosen sell Goingtomall.com etc partners in order to provide certain services. In order to use certain services on the site, it may be necessary for you to enter information that then goes to our partner. The areas of our site in which partners are collecting information may be co-branded with our partners' logos. If you have questions regarding the privacy policy or data collection practices of one of our business partners, please contact that partner directly. Goingtomall.com does not have control over and is not responsible for the data collection and use practices of our business partners. In addition, we may share data with any parent company, subsidiaries, JVs, other companies under a common control or acquirers. It is possible that and/or any of Goingtomall.com our assets may be acquired. In such a transaction, customer information may be transferred to the acquiring entity. While we will endeavor to require the successor company to maintain this privacy policy, we cannot guarantee that our policy will remain in effect. We may disclose data about you to the government if we are required to do so or if we think the disclosure is appropriate; and you authorize these disclosures. We may also disclose data about you in connection with actual or potential lawsuits (a) if we are required to do so, (b) if such disclosures may potentially mitigate our liability, or (c) to enforce our rights. Links to Other Sites This site contains links to other Web sites. is not respons Goingtomall.com ible for the privacy practices or the content of these sites. If you have concerns about how other Web sites collect and use information about you, make sure to read that site's own privacy policy. Special Relationships Goingtomall.com enters into special relationships to offer a broader array of services to our users. On occasions when we partner with another service to bring you more comparison-shopping functionality, we do not host these pages on our own servers. In these instances, information may be collected but it is being collected by the partner and not by .Goingtomall.com. Goingtomall.com may receive information from these partners only when it is clearly stated. Unless you give explicit permission, Goingtomall.com has a strict policy against sharing or selling your personal information. Choice/Opt-Out of Goingtomall.com E-mail Communications At any time, you have the ability to opt-out of receiving communications from Goingtomall.com and our partners. To unsubscribe from the Goingtomall.com e-mail newsletter, contact customersupport@goingtomall.com and let us know that you would like to discontinue this service. Tell a Friend If a user elects to use our referral service for informing a friend about our site, we ask them for the friend's name and email address. oingtomall.com collects the email address of your friend for the sole purpose of automatically sending the friend an email inviting them to visit the site and does not store this information. Advertising We use third-party advertising companies to serve ads when you visit our web site. These companies may use information (not including your name, address, email address or telephone number) about your visits to this and other web sites in order to provide advertisements about goods and services of interest to you. Notification of Changes This policy may be revised over time as new features are added to the Web site. We will post our new privacy policy, along with the date of its last revision, prominently so that you will always know what information we gather, how we use that information, and whether we will disclose it to anyone. Please check this Web page for information about revisions to our privacy policy. If you would like to receive e-mail notification of any such changes, please contact us at customersupport@goingtomall.com requesting the same. Contact Us If you have any questions about this privacy statement the practices of this Web site or your dealings with Goingtomall.com, you may contact: Customer Support Goingtomall.com, Inc. 113 E State St, Suite E Geneva,IL 60134 USA customersupport@goingtomall.com